LOCATING initial ideas
- Looking at making luxury cars more 'familiar'
- Combining elements from standard transport - Tube patterns, bus etc
- Maybe focus on specific elements of car interior
- Carpet
- Seats
- Cup holders?
- Seat belt
- Could also look at exterior
-Look for colour inspiration in other places - change typical neutral tones of car interiors
- Consider sustainability/conscious fabrics - no leather, found materials etc.
new/old
- Look at different types of seating that could inform car seats?
- Possible colour inspiration
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